Dr Anthony Gary Mulholland

Dr Anthony Gary Mulholland

Associate Professor & Programme Leader 
School of Business & Leadership

Academic Qualifications
  • 1983, University of Manchester, UK BSc (Hons) Biochemistry.
  • 1993, Chartered Inst. Marketing, UK, P/G Dip Marketing MCIM
  • 2000, University of Hertfordshire, UK, MBA.
  • 2002, University of Hertfordshire, UK, P/G Cert HE (Teaching and Learning)
  • 2006, University of Lincolnshire, UK, DBA (Marketing).
  • 2017, AdvanceHE, UK, Senior Fellow HEA (SFHEA, 2017)
Professional Experience
  • Academic:
  • Programme Leader: OUC Liverpool John Moores University, MSc Leadership & Management Practice (July 23- present)
  • Head of School, AFG College, with University of Aberdeen (2021- Feb 2023)
  • Head of Discipline, Accounting, Finance & Economics AFG College, With University of Aberdeen. (2018 – 2021)
  • Senior Lecturer, Business Management, AFG College, with University of Aberdeen (2018 – 2019)
  • Associate Director, Innovation & Enterprise, Dundee Business School (2011 – 2018)
  • Division Leader: Business & Management (2012 – 2015)
  • Managing Director, Strategic Healthcare Ltd (1999 – 2001)
  • Senior Lecturer & Business School Commercial champion. University of Hertfordshire (1999) Industry: Managing Director, Strategic Healthcare Ltd (1999 – 2001)
  • Senior Lecturer (Principal Lecturer), Marketing and Programme Tutor, MSc Management, University of Abertay Dundee (2010 – 2011)
  • Head of Programme, MA Leading Innovation & Change, York St John University (2006 – 2010)
  • Head of Programme: MA Marketing, University of Hertfordshire (2000)
  • Senior Lecturer & Business School Commercial champion. University of Hertfordshire (1999)
  • Industry:
  • Managing Director, Strategic Healthcare Ltd (1999 – 2001)
  • Marketing Manager, ConvaTec / Bristol Meyers Squibb (1997 – 1999)
  • Regional Sales Manager, ConvaTec / Bristol Meyers Squibb (1995 – 1997)
  • UK Sales & Marketing Manager, Braun Ltd (1993 – 1995)
  • Product Manager, Braun Ltd (1992 – 1993)
  • Senior Sales, Graseby Medical Ltd (1989 – 1992)
  • Medical Representative, Nutricia PLC (1983 – 1989)
Research Interests
  • Entrepreneurship, SMEs, & Family Business
  • Enterprise Education
  • Leadership & Leadership Development
Selected Publications
  • Bhandari, M. P., Charan, B. R., Mulholland, G (2023) Online brand community engagement and brand evangelism; the role of age, gender, and membership number", Journal of Product & Brand Management. JPBM-02-2023-4373.R2 Q1, ABS 1*(accepted for publication)
  • Aluthgame Baduge, C: Rajasinghe D; Mansour, H; & Mulholland, G. (2023) Developing Entrepreneurial Leaders: From Didacticism to CoCreation, International Review of Entrepreneurship. Q1, ABS 2* (Accepted for publication)
  • Rajasinghe, Duminda; Aluthgama-Baduge, Chinthaka ; Mulholland, G. (2021). "Researching Entrepreneurship: An Approach to Develop Subjective Understanding", International Journal of Entrepreneurial Behavior & Research. ABS 3*, Q